OUR STORY

Esselle is a lifestyle brand and online shop based in San Francisco Bay Area.
Esselle is AAPI women-owned and operated; we are passionate about designing, and developing wares that are beautifully handcrafted and purposeful for the modern women.
From handcrafted home fragrances to home accessories - each collection we bring forth aims to enrich and transform your home into a welcoming and personalized space.
Our Collections can be found online and through dozens of retailers nationwide!
To locate a store near you, please free to reach out to info@essellesf.com.

Meet the Founder.

Hi! I'm Sherry! The designer and maker of all things here at Esselle! 

I was born in Taiwan and immigrated to the States when I was in the 4th grade.

Much of my memories in Taiwan had been watching my Grandma and parents work in the family business (that my Grandmother started!) in custom handcrafted wooden displays.

Then in the summer of 1995, we immigrated to the States and have lived in the Bay Area ever since.  Growing up in the heart of the Bay Area (Silicon Valley), I was surrounded by startups and entrepreneurship - all of my life experiences have really inspired me to start my own business ventures!

During my time in graduate school for  UX/UI design, I started a side project selling curated vintage tabletop goods that eventually led me to design (and handcraft!) my own line of home fragrance and accessories. You could really say that handcrafting things run in my veins! 

All fun anecdotes aside, I really appreciate you stopping by to read our story!

While there are so many choices when it comes to shopping online; whatever it was that brought you to our shop, I hope you have found a reason to stay awhile. 💕

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